Collection: 08SIRCUS

"08 SIRCUS" is a domestic brand launched by Kiminori Morishita in the 2010SS season. The brand name is a combination of "Sir" (a British title), an honorary title in the British awards system, and "Customer". The 08 at the beginning of the name inherits the motif of a bee that has been used since the time of his own brand "kiminori morishita". The brand concept is to lower its focus from visible luxury, pursue the functional beauty of the highest quality that you really want to wear, and propose new clothes that are a little ahead of the curve with a realistic feel. As Morishita says, "quality and comfort are the most important thing," "we use Japanese materials and focus on lightness," and "we want to continue creating the best," he shows a thorough commitment to processing, and despite the minimalist design, his delicate techniques are praised worldwide for their unique Japanese beauty. The collection is attractive for its elegant yet wearable materials.